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SCIENCE DIRECT (BUSINESS)
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Understanding business
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Catalogue Record 8781
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10023020
HD31.N48 2016
Reference Book for IBSM and Logistics
GUtech Library
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10021556
HD31.N48 2016
Reference Book for IBSM and Logistics
GUtech Library
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ISBN
9789814670371
Shelf Location
HD31.N48 2016
Author
Nickels, William G
Title
Understanding business
11th ed.
Publisher
New York : McGraw-Hill Education , c2016
Description
xxxiv, [var. pagings] : col. ill. ; 28 cm.
Contents
Business trends: cultivating a business in diverse, global environments -- business ownership: starting a small business -- business management: empowering employees to satisfy customers -- management of human resources: motivating employees to produce quality goods and services -- marketing: developing and implementing customer-oriented marketing plans -- managing financial resources.
Subject
Industrial management
Business
Business
--Vocational guidance.
Other name(s)
McHugh, James M.
McHugh, Susan M.
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Subject References:
Business
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Business Vocational guidance
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Industrial management
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Authors:
McHugh, James M.
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McHugh, Susan M.
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Nickels, William G
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