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Strategic management: text and cases
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Catalogue Record 16843
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10036934
HD30.28 D47 2024
IBSM and Logistics
GUtech Library
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HD30.28 D47 2024
IBSM and Logistics
GUtech Library
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9781266200465
Shelf Location
HD30.28 D47 2024
Author
Dess, Gregory G.
Title
Strategic management : text and cases
11th ed.
Publisher
New York : McGraw-Hill , 2024
Description
xxxv 344 p ; 26 cm
Contents
Chapter 1: Strategic Management: Creating Competitive Advantages Chapter 2: Analyzing the External Environment of the Firm Chapter 3: Assessing the Internal Environment of the Firm Chapter 4: Recognizing a Firm’s Intellectual Assets: Moving beyond a Firm’s Tangible Resources PART 2: STRATEGIC FORMULATION Chapter 5: Business-Level Strategy: Creating and Sustaining Competitive Advantages Chapter 6: Corporate-Level Strategy: Creating Value through Diversification Chapter 7: International Strategy: Creating Value in Global MarketsChapter 8: Entrepreneurial Strategy and Competitive Dynamics PART 3: STRATEGIC IMPLEMENTATION Chapter 9: Strategic Control and Corporate Governance Chapter 10: Creating Effective Organizational Designs Chapter 11: Strategic Leadership: Creating a Learning Organization and an Ethical Organization Chapter 12: Managing Innovation and Fostering Corporate Entrepreneurship PART 4: CASE ANALYSIS Chapter 13: Analyzing Strategic Management CasesCases: 1. Robin Hood 2. The Global Casino Industry: Emerging from the Pandemic 3. Theorybridge.com: Making Academic Research Relevant to Practitioners 4. Dirty Laundry in the Fast Fashion Industry: H&M's Dilemma 5. Pocket Radar: The Disruptive Innovator in the Sports Radar Gun Market 6. Haribo and the Gummi Bear Business: A Sticky Situation 7. Coinbase Global Inc. 8. Moet Hennessey Louis Vuitton 9. Southwest Airlines: Can “Luv” Be a Competitive Advantage? 10. JetBlue in 2022 11. Emirates Airline 12. Ford: Traveling Two Roads 13. General Motors: Plugging In? 14. Lime: Is E-Bike Sharing the Next Uber? 15. WW in 2022: Can Weight Watchers Shape Up? 16. The Boston Beer Company: Competition is Brewing 17. Heineken 18. Tata Starbucks: A New Brew for India?
Subject
Strategic planning
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Strategic planning
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Dess, Gregory G.
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