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Strategy maps: converting intangible assets into tangible outcomes
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10002612
HD30.28.K375 2004
Reference Book for Foundation Year Program
GUtech Library
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ISBN
1591391342
9781591391340
Language
E
Shelf Location
HD30.28.K375 2004
Author
Kaplan, Robert S.
Title
Strategy maps : converting intangible assets into tangible outcomes
Publisher
: Boston : Harvard Business School Press, c2004. , 2004
Description
xviii, 454 p. : ill. ; 24 cm.
Subject
Strategic planning
Intangible property
Human capital
Management
Other name(s)
Norton, David P.
Links to Related Works
Subject References:
Human capital
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Intangible property
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Management
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Strategic planning
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Authors:
Kaplan, Robert S.
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Norton, David P.
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