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Crisis Management in the Tourism Industry.
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Catalogue Record 14278
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ISBN
9780080464596
-- 9780750665230
Author
Glaesser, Dirk
Title
Crisis Management in the Tourism Industry.
2nd ed.
Description
1 online resource (283 pages)
Contents
Cover -- Crisis Management in the Tourism Industry -- Copyright -- Contents -- Preface -- 1 Tourism in a changing world -- 1.1 The living conditions of humans -- 1.2 Natural changes -- 2 The basics of crisis management -- 2.1 What is a crisis? -- 2.2 What are negative events in tourism? -- 2.3 What is crisis management? -- 3 Crises' spheres of activity -- 3.1 The consumer as a sphere of activity -- 3.2 The tourism product as a sphere of activity -- 3.3 Competitors as spheres of activity -- 3.4 The state as a sphere of activity -- 3.5 Investors, personnel and other spheres of activity -- 3.6 Ranking of activity spheres -- 4 Methods of analysis and prognosis -- 4.1 Identification of important areas and events -- 4.2 Systems and methods of early warning -- 5 Strategic measures of crisis management -- 5.1 Preventive crisis management within the framework of corporate strategy -- 5.2 Preventive crisis management measures through strategic actions -- 5.3 Basic forms of crisis handling strategies -- 6 Crisis planning and organizational measures -- 6.1 Generic planning -- 6.2 Contingency planning -- 6.3 Training -- 6.4 Preventive planning -- 7 Crisis management instruments -- 7.1 Basic decisions -- 7.2 Product policy -- 7.3 Price policy -- 7.4 Distribution policy -- 7.5 Communication policy -- 8 The future of crisis management -- Bibliography -- Index.
Subject
Tourism management
Financial crises
Crisis management
Other Author
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Crisis management
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Financial crises
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Tourism management
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Glaesser, Dirk
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