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The Art and Style of Product Photography.

The Art and Style of Product Photography.
Item Information
Barcode Shelf Location Collection Volume Ref. Branch Status Due Date Res.
10031370
General Collection   Ebook Central . . Available .  
. Catalogue Record 14280 ItemInfo Beginning of record . Catalogue Record 14280 ItemInfo Top of page .
Catalogue Information
Field name Details
ISBN 9781118721629
-- 9781118721476
Author Thomas, J. Dennis
Title The Art and Style of Product Photography.
1st ed.
Description 1 online resource (290 pages)
Contents Intro -- ABOUT THE AUTHOR -- CONTENTS -- CHAPTER ONE: CHOOSING THE ESSENTIAL EQUIPMENT -- Cameras -- Standard Lenses -- Special-Purpose Lenses -- Tripods -- Background Equipment -- CHAPTER TWO: SELECTING LIGHTING EQUIPMENT -- Initial Considerations -- Available or Natural Light -- Continuous Light -- Shoe-mount Flashes -- Studio Strobes -- Flash Triggering -- Light Modifiers -- Putting Together a Basic Lighting Kit -- CHAPTER THREE: CONTROLLING AND EVALUATING EXPOSURE -- Using Exposure Settings for Effect -- Metering Light -- Using the Histogram -- Setting the White Balance -- CHAPTER FOUR: CONTROLLING AND DIRECTING LIGHT -- The Quality of Light -- Types of Lighting -- Lighting Direction -- Lighting Ratios -- Reflections and The Family of Angles -- CHAPTER FIVE: USING BACKGROUNDS, SETS, AND PROPS -- Shooting on Location -- Building a Set with Simple Props -- Using Chroma-key -- Background Materials -- CHAPTER SIX: ASSEMBLING THE NECESSARY SUPPLIES -- General Tools -- Odds and Ends -- Cleaning Supplies -- Handy Small Props -- CHAPTER SEVEN: COMPOSING AN IMAGE TO SUIT THE PRODUCT -- Defining Form with Camera Angles -- Creating Balance and Dynamic Tension -- Using Lines, Patterns, and Texture -- CHAPTER EIGHT: APPLYING SPECIAL TECHNIQUES FOR REFLECTIVE PRODUCTS -- Glass -- Metal -- Liquid -- Jewelry -- CHAPTER NINE: APPLYING SPECIAL TECHNIQUES FOR GENERAL PRODUCTS -- Food -- Beauty Products -- Fabrics and Clothing -- Circuit Boards, Microchips, and Electronics -- White on White -- Black on Black -- CHAPTER TEN: CAPTURING, EDITING, AND PROCESSING IMAGES -- Shooting Tethered -- Editing and Managing Images -- Post-processing -- Compositing -- UNDERSTANDING CAMERA MODES -- Exposure Modes -- Metering Modes -- GLOSSARY -- INDEX.
Subject Advertising photography -- Handbooks, manuals, etc.
Photography -- Digital techniques -- Handbooks, manuals, etc
Other Author Electronic books.
Other name(s) Thomas, J. Dennis
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Catalogue Information 14280 Beginning of record . Catalogue Information 14280 Top of page .

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